专利名称:Updating a Social Graph Based on Recency
of Sharing Activity of Users of the Open Web
发明人:Dimitri Vaynblat,Gurbaksh Chahal申请号:US14834377申请日:20150824
公开号:US20150363799A1公开日:20151217
专利附图:
摘要:A social graph is built which includes interactions, sharing activity, andconnections between the users of the open Web and can be used to improve adtargeting and content personalization. Sharing activity between two users will affect ads
or content that both users will be presented while surfing the Web. This sharing activityincludes sending of links, sending of videos, sending of files, cutting and pasting ofcontent, sending text messages, and sending of e-mails. A technique can include a sendersending a first link to at least one recipient. When a first node representative of thesender in a social graph is not identified and after receiving the activity information,creating a second node to represent the sender in the social graph. The social graph canbe updated based on a recency of the sharing activity.
申请人:RadiumOne, Inc.
地址:San Francisco CA US
国籍:US
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